Expand eCommerce opportunities by developing successful multichannel digital retail strategies aligned to shoppers' changing paths to purchase.
  • Amazon: The five slides you need
    Check out Kantar Consulting’s overview of Amazon for a SWOT analysis, shopper profile, financial review, summary of key initiatives, and implications.
  • Amazon Go: Walking the box
    Amazon Go acts as an alternative "meal solution center" that redefines convenience in a brick-and-mortar setting.
  • Now available: Global eCommerce data and insights with Digital CommerceScope
    Announcing Kantar Consulting’s new global eCommerce data and insights resource, Digital CommerceScope. ...
  • Why Alibaba is Our Best Guide to Reaching the Pinnacle
    Alibaba is one of the most exciting, dynamic, and entrepreneurial businesses in the world. The immense ecosystem and concept of what the retailer ...
  • Right the Wrongs – How Not to Fail at the Internet
    Every big thing was once a small thing. Most big companies forget this. Get faster at scaling small things, not slower at imagining big ones.
  • Amazon North America: The big beats from Q1 2018
    In addition to examining Amazon’s latest financial results, this slide summary report highlights key North America initiatives in Q1 and important ...

Identify and leverage emerging trends in digital retail, technology, supply chain, and marketing to grow eCommerce and better target shoppers across multiple channels.

Interactive Chart: Amazon and Prime Penetration

Amazon's rise as a retail force has been swift and steady. To better understand the growing reach of Amazon among shoppers, use this interactive graphic to see the multi-year trend in shopping Amazon.com and Prime membership.
Line: Percent of U.S. Households Shopped Amazon.com during Past Four Weeks
Bars: Percent of U.S. Households with Amazon Prime Membership*

Understanding Pure Play Retailers

Followers: 49

Move over Black Friday and Cyber Monday. Amazon’s Prime Day has solidified its place on the retail calendar along with those more traditional holiday stalwarts. Now positioned as “an epic day (and a half),” the fourth iteration of the Prime-exclusive, global shopping event ...

Followers: 46

JD.com registered a record-breaking RMB159.2 billion (USD24.7 billion) in sales during its 618 Shopping Festival held June 1‒18, an increase of 37% year over year. This is another display of momentum behind eCommerce sales festivals. Online is rapidly creating new shopping habits, moving beyond ...

Followers: 46

Despite initial hype around Amazon’s retail launch in Australia, it hasn’t had the impact expected. Until now that is. Not willing to lose momentum, Amazon is bringing out the game changer - Amazon Prime. The membership, initially costing AUD4.99 a month, offers the usual free delivery, ...


Amazon International SWOT Analysis

12 Jun 2018

By: Alvaro Morilla.  1 Slides

Get a one-slide analysis of Amazon International's strengths, weaknesses, opportunities, and threats.

Five Slides

Amazon International: The five slides you need

12 Jun 2018

By: Alvaro Morilla.  7 Slides

Check out Kantar Consulting’s overview of Amazon International for a SWOT analysis, financial review, strategic overview, summary of key initiatives, and implications.

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The Shoppers' Evolving Path to Purchase

Followers: 102

With digital increasingly enabling and influencing retail, retailers and suppliers need a truly holistic view of individual shoppers. Shopper insights are just the start, though. To truly empower decision-making, we need to turn data into tangible actions. That is where our new Digital CommerceScope ...

Summary Slides

Ingenious innovations and initiatives - May 2018

24 May 2018

By: Kantar Consulting Research Team.  11 Slides

Augmented Reality, once merely a marketing gimmick, is fast becoming a valuable strategic tool in the retail world. Here we explore the latest and greatest AR innovations, why they are important, what you can learn from them.

Followers: 49

Social commerce is on the rise. As shoppers dedicate more time to mobile devices, social platforms are looking to better monetize their interactions with actively engaged (and massive) global user bases. In turn, social media is moving further down the purchase funnel, from brand-building and ...

Summary Slides

Voice Amps Up: Okay Google, Hey Alexa

23 Feb 2018

By: Rachel McGuire, Robin Sherk.  12 Slides

The 2017 holiday season boosted voice-controlled smart home device penetration to nearly one in five U.S. households. As internet connectivity moves beyond screens and becomes more embedded in the fabric of home life, voice shopping will be an important new venue for commerce.

Summary Slides

Ingenious Innovations and Initiatives-February 2018

8 Feb 2018

By: Kantar Consulting Research Team.  14 Slides

This report brings you the latest and greatest innovation in retail, why it is important, what you can learn from it. We scour the globe each month to bring you the most exciting innovations and initiatives in customer experience.

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Developing Multichannel Strategies

Executive Summary

Lowe's executive summary

12 Jul 2018

By: Hannah Hayes.  27 Slides

Our executive summary of Lowe's includes a look at the retailer's strategic positioning and an overview of its merchandising, marketing, and operations.

Followers: 0

Kantar Consulting’s annual Planning Conference took place earlier this month on June 13-14 in Boston, MA. Sara Altukhaim set the tone of the two-day event, titled “The New Guidelines for Retail Growth,” with a Dwight Eisenhower quote: “In preparing for battle…plans ...

Followers: 453

In a decision that may open the door for more states to tax online purchases, the U.S. Supreme Court ruled 5-4 yesterday that South Dakota can mandate that Wayfair collect sales tax, even though the retailer does not have any warehouses or employees in the state. In the ruling’s immediate ...

Executive Summary

Ulta executive summary

22 Jun 2018

By: Tiffany Hogan.  23 Slides

Our profile of Ulta looks at the retailer’s strategic positioning, financial highlights, merchandising, marketing, and operations.

Five Slides

Ulta: The five slides you need

22 Jun 2018

By: Tiffany Hogan.  8 Slides

Check out Kantar Consulting’s overview of Ulta for a SWOT analysis, shopper profile, financial review, summary of key initiatives, and implications.

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Staying Ahead of Emerging Trends

Summary Slides

The future of beauty retail: Beauty shopping in 2025

21 Jun 2018

By: Hanna Ryngmark, Tiffany Hogan.  16 Slides

The Beauty Store of the Future will be more than a place to buy. It’ll be a seamless, and value added experience.

Summary Slides

Retailers to Watch: Key innovations in apparel and beauty retailing in Q1 2018

12 Jun 2018

By: Tiffany Hogan.  15 Slides

Innovation this quarter focused on creating new technologies, new platforms, and engaging experiences.


Loyalty in a digital world – Social media’s role in boosting consumer loyalty

1 Jun 2018

  By: Kantar Consulting Research Team

The introduction of ‘buy buttons’ in Europe has boosted the potential of social commerce recently. In this article we identify three key ways for retailers and brands to increase the chances of building and retaining a loyal brand following as an opportunity to grow conversion.

Summary Slides

The evolution of social commerce

24 May 2018

By: Hanna Ryngmark.  28 Slides

Social Commerce is set to become a big thing in retail, with the next generation the early adopters of social shopping. Brands looking to engage with this generation must therefore learn how to use social as a commercial channel as opposed to just a marketing tool.

Summary Slides

Looking Good: Can Amazon Create a Credible Beauty Proposition?

24 May 2018

By: Hanna Ryngmark.  23 Slides

Beauty has been an untapped potential for Amazon. A fresh emphasis on beauty and wellness provides brands with substantial opportunity. With a lower threat from private label, and Amazon seeking premium brands to win market share.

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